ELQ ACTIVE / Branding & Packaging
ElQ is a fitness and lifestyle brand built on the premise of being ‘Functional but Sexy, Minimalistic but Impactful’. It’s a brand entering the wearable weights industry with a fresh and modern approach.
The brief was to bring this ethos to life through design. The result? Brand aligned design that showcases their premium product and speaks to the target audience.
“Wow, we are over the moon with how the logo, icon and style guide has turned out. Thank you for helping us turn our ideas into reality! We are really happy!.”
Lauren / Owner